Handmade and Craft Industry Statistics for 2025

Table of Contents

This is a list of up-to-date handmade and craft industry statistics.

In this statistic roundup, you’ll learn:

Handmade and Craft Industry Statistics 2025 (Editor’s Picks)

  • Global Handmade Industry Size: The Global market for handmade and crafts is estimated to be worth over $906 billion.
  • U.S. Handmade Industry Size: The U.S. market for handmade goods is estimated to be worth over $268 billion.
  • The Global Art and Craft Market Size: The Global art and craft estimated market size is $50.9 billion. 
  • Global Artisan Industry: The Global artisan industry market share was approximately $985 billion in 2023, with around 300 million jobs.
  • Online Sales in the U.S.: Online sales of hobby and craft supplies in the United States are more than $22 billion. 
  • Wages of Craft Artists in the U.S.: The mean annual salary of an artist in the US is $ 43,610, and the Mean Hourly Wage is $ 20.97.
  • Number of Active Creatives: 85 million active creatives exist in the United States and Canada. They made approximately $35 billion in sales.
  • Number of Active Crafters in the UK: There are around 19.5 million crafters in the UK
  • Etsy Revenue: Etsy generated a revenue of $2.8 billion in 2024.
  • Top Handicrafts/Craft Supplies Market: The United States is the biggest market for handicrafts, handmade, vintage, and craft supplies.
  • Amazon’s Top Product Categories: Handmade, art, and craft are among the top product categories Amazon sellers offer in 2025.
  • U.S. Perception of Handmade Products: 23% of US adults strongly believe that handmade/handcrafted products are high quality.
  • Top Exporter of Handicrafts: China is the leading exporter of handicrafts, with an approximate value of more than $5 billion in 2025.
  • Handmade Market in England: 13.3% of Adults from England bought at least one handmade craft in a year.

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Global Handmade & Crafts Industry

The Global market for handmade and crafts is estimated to be worth over $906 billion. It is expected to reach USD 1.94 trillion by 2033, growing steadily at about 8.83% per year from 2025 through 2033.

U.S. Handmade & Crafts Industry

The U.S. market for handmade goods is estimated to be worth over $268 billion, and it is expected to grow by about 9.8% each year for the next five years.

In 2024, online sales of hobby and craft supplies in the United States exceeded $22.2 billion. Retail sales of arts and crafts in the U.S. reached a ten-year’s highest value of $1.17 billion in 2020.

How much is the craft industry worth

By 2024, the global craft industry is estimated to be worth around $50.9 billion. In addition, the broader artisan industry—which includes all handmade products—was valued at about $985 billion in 2023 and supports roughly 300 million jobs worldwide.

Global art and craft market size

Read More: Etsy Production Partners for Handmade Products

How much do crafters make a year?

The mean annual wage for craft artists is $43,610. On the other hand, the Mean Hourly Wage is $ 20.97. The mean salaries of Independent Artists, Writers, and Performers are higher than those of artists from other related craft industries.

What percent of people do arts and crafts?

49% of U.S. people are involved in art and creative activities like painting, singing in a choir, making crafts, writing poetry, or playing music.

Percent of US people involved in art and creative activities

On the other hand, in England, about 70% of children aged 5-10 and 28% of people aged 65-70 participate in arts and crafts activities.

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Craft Industry Statistics for Different US States and Cities

Top US Cities for Crafting

Top US Cities for Crafting

According to new research, the following are the best United States Cities for Crafting

  • San Francisco
  • New York
  • Chicago
  • Los Angeles
  • Portland

Read more about Arts and Crafts from Customcy Blog

US Cities with the Most Craft Stores

US Cities with the Most Craft Stores

Following are US Cities with the Most Craft Stores

  • San Francisco
  • Santa Ana
  • Chicago
  • Newark
  • Jersey City

Top Crafting States in the US

The following are the top crafting states in the United States:

  • California
  • New York
  • Illinois
  • New Jersey
  • Texas

Read More: Best Wholesale Suppliers For Etsy Sellers

Top Crafting States in the US

Read More: How To Sell Vintage Items On Etsy

Most Popular Crafts for US Cities

Following are the Most Popular Crafts for US Cities:

  • Crochet (Minneapolis)
  • Knitting (Portland)
  • Pottery (Seattle)
  • Fabrics (Portland)
  • Art (Fremont)
Most Popular Crafts for US Cities

Top 5 US Cities for Crafting Education

Following are the top 5 US cities for crafting education in design, crafting, and fabrics

  • New York City
  • Los Angeles
  • Chicago
  • San Francisco
  • Dallas

US Cities for Crafting Education

Top US Craft Cities on Social Media

Following are the Top US Craft Cities on Social Media. These cities are ranked based on hashtags from Instagram and TikTok.

  • Phoenix(Arizona)
  • Pittsburgh(Pennsylvania)
  • San Diego(California)
  • Chicago(Illinois)
  • Portland(Oregon)
Top US Craft Cities on Social Media

Sources: Liberty London

UK Craft Industry

  • The craft industry’s Contribution to the UK economy is around $4.2 billion.
  • The UK has almost 2.3 million jobs related to creative industries.
  • An estimated 11,220 businesses in the craft industry in the United Kindom exist.
  • UK exports related to the craft sector are around $6.3 billion.
  • There are around 19.5 million crafters in the UK.
  • 13.3% of Adults from England bought at least one handmade craft in the year.

How big is the craft industry in the UK?

The Craft industry contributed around $4.2 billion to the UK Economy. Around 19.5 million crafters and 2.3 million businesses exist in the Craft industry in the United Kingdom. 

Sources: Statista 1, Statista 2, Statista 3, Statista 4, Global Newswire, Forbes, U.S. Bureau of Labor, IBISWorld, Americans for the Arts, The Creative Industries, Crafts Council

Global Handicrafts Market Size, Share, Industry Statistics

What is the market size of the handicraft market?

The Global handicraft market’s estimated size is more than $1 trillion. This handicraft market is expected to reach around $2 trillion by 2030. The US is the largest consumer market for handicrafts while China and India are the largest producers of handicrafts.

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Top Handicraft Exporting Countries

The global handicrafts market thrives on diverse cultural expressions. Below are in‑depth profiles of the top exporting countries, broken into easy‑to‑read sections that highlight key export volumes, signature products, market reach, and additional insights.

1. China – Export Volume: Over $5 Billion

China is known as the world’s largest exporter of handicrafts. It makes many items, from traditional handmade goods to modern designs.

  • Signature Products:
    • Textiles & Embroidery: Handwoven rugs and detailed silk embroidery.
    • Home Accessories: Lamps, bracelets, and decorative tableware.
    • Wood & Glass Items: High-quality wood products, glass mirrors, and ornamental pieces.
  • Global Market Presence:
    • Key Destinations: Main markets include the United States, Japan, South Korea, India, and Europe.
    • Tourist Sector: Tourists buy about $500 million worth of handicrafts every year.

2. India – Export Volume: $3.6 Billion

India’s handicraft industry is famous for its rich history and diverse skills. It is growing with a mix of traditional methods and modern designs.

  • Signature Products:
    • Handmade Carpets: Make up 37% of its handicraft exports. India produces almost 40% of the world’s handmade carpets.
    • Other Products: Includes woolen items, hand-printed textiles, scarves, wood products, jewelry, and traditional incense sticks.
  • Global Reach:
    • Major Destinations: Popular in the USA, Europe, and many emerging markets.
    • Economic Impact: In the fiscal year 2024, exports were worth over 149 billion Indian rupees (about $2 billion, depending on exchange rates).

3. Vietnam – Export Volume: $3.5 Billion

Vietnam has more than 2,000 villages that specialize in handicrafts, employing over 2 million artisans. Being in the WTO helps reduce export taxes, making its products competitive.

  • Signature Products:
    • Diverse Range: Includes silversmithing, bamboo weaving, pottery, rattan goods, inlay work, and wood crafts.
    • Traditional Techniques: Old methods are still used, ensuring the products are authentic and high quality.
  • Global Reach:
    • Market Penetration: Products reach over 163 countries, with main markets in Europe, the USA, and Asia.
    • Competitive Advantage: WTO membership lowers export tariffs, boosting global competitiveness.

4. Philippines – Export Volume: $500 Million

The Philippines is known for its delicate craftsmanship and vibrant designs. Its handicraft industry is famous for unique, hand-made items.

  • Signature Products:
    • Popular Items: Intricate beadwork, tribal jewelry, wood figurines, ceramic pots, mats, and decorative posters.
    • Artisanal Quality: Each item shows traditional cultural designs mixed with modern style.
  • Market Challenges & Opportunities:
    • Competitive Environment: Increased competition, especially from Indonesia, may reduce export volume by about 20% in 2024.
    • Niche Appeal: Despite these challenges, high-quality designs keep a loyal group of international buyers.

5. South Africa – Export Volume: $316 Million

South Africa’s handicraft exports mix traditional African art with modern design.

  • Signature Products:
    • Product Range: Includes jewelry, textiles, home décor, beaded items, and woven baskets.
    • Artisan Diversity: Different regions add their unique styles to the export collection.
  • Market Reach:
    • Export Destinations: The main markets are the USA, Europe, and nearby African countries.
    • Recent Trends: Although export volumes have dropped due to pandemic supply issues, the quality and brand reputation remain strong.

6. Pakistan – Export Volume: $300 Million

With a 5,000-year history of handicrafts, Pakistan’s exports show a mix of cultural heritage and skilled techniques.

  • Signature Products:
    • Traditional Crafts: Includes pottery, beadwork, detailed embroidery, stone carvings, jewelry, and wood items.
    • Regional Diversity: Each region has its own style, influenced by Persian, Arab, and Greek cultures.
  • Global Impact:
    • Cultural Legacy: Pakistani handicrafts are valued for their beauty and historical importance.
    • Market Penetration: Products are sold in many countries around the world, highlighting Pakistan’s cultural significance.

7. Mexico – Export Volume: $83 Million

Mexico’s handicraft industry shows its rich indigenous and colonial heritage. Artisans turn traditional designs into modern art.

  • Signature Products:
    • Notable Items: Talavera pottery from Puebla, embroidered blouses, Alebrijes sculptures, silver jewelry, and traditional hats.
    • Cultural Narrative: Each product tells a story of generations of local craftsmanship.
  • Export Dynamics:
    • Key Markets: Nearly 90% of Mexican handicraft exports go to the United States, with other markets in Canada, the UK, and Germany.
    • Economic Role: These products help preserve culture and support rural economic development.

8. Sri Lanka – Export Volume: $62.28 Million

Sri Lanka’s handicraft industry combines traditional skills with modern design. Its products are both beautiful and practical.

  • Signature Products:
    • Diverse Offerings: Includes wooden toys, copper items, bath and spa products, and ceramic ornaments.
    • Artisanal Techniques: Craftsmen use both old methods and modern technology to produce high-quality items.
  • Market Reach:
    • Major Destinations: The USA, India, France, and the UK are key markets.
    • Design & Utility: Products are loved for their visual appeal and everyday usefulness.

9. Ghana – Export Volume: $30.6 Million

Ghana is a cultural leader in West Africa, and its handicrafts show the region’s artistic traditions.

  • Signature Products:
    • Iconic Items: Kente cloth is the top export, along with handcrafted sculptures and traditional masks.
    • Artisan Techniques: Traditional weaving and carving methods are passed down through generations.
  • Regional & Global Impact:
    • Market Focus: Exports mainly go to nearby West African countries like Ivory Coast, Mali, Togo, and Benin, as well as international markets.
    • Cultural Significance: These crafts are not only decorative but also carry important cultural meanings.

10. Bangladesh – Export Volume: $29.75 Million

Bangladesh is becoming an important part of the global handicraft market. Its skilled artisans produce unique items at competitive prices.

  • Signature Products:
    • Key Items: Includes Nakshi kanthas (embroidered quilts), sheetal patis (decorative mats), jute crafts, bamboo products, silk and cotton clothes, and local jewelry.
    • Artistic Flair: Designs often feature intricate embroidery and traditional patterns that show local heritage.
  • Market Focus:
    • Export Destinations: About 80% of exports go to European markets, where there is strong demand for unique, eco-friendly products.
    • Competitive Edge: Low production costs and unique designs help Bangladesh compete internationally.

Which country is famous for handicrafts?

There are different countries famous for various kinds of handicrafts. For Example

  • China: Handmade Rugs
  • India: Homemade Carpets
  • Pakistan: Blue Pottery
  • Laos: Traditional Weaving
  • Australia: Aboriginal Dot Paintings
  • Turkey: carpet weaving
  • Portugal: Azulejo tiles
  • Kenya and Tanzania: Maasai beadwork
  • Peru: Chinchero weaving
  • Japan: Hakone Woodcraft
  •  Vietnam: Bat Trang Pottery and Ceramics

Sources: Statista 1, IBEF, United States Tour Operators Association, Travel Girls, Insider Monkey, Yahoo Finance

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Etsy statistics for 2025

Etsy is the largest marketplace of handmade, vintage, and craft supplies. Etsy is not only popular in the US but also all over the world for its unique handmade/handcrafted items and gifts. You can roughly estimate the global growth of the handmade and handicrafts market by following mind-blowing Etsy Statistics.

  • Etsy generated a revenue of $2.8 billion in 2024.
  • Etsy has 96 million active buyers
  • It has 8.1 million sellers.
  • 81% of Etsy sellers are women.
  • On average, an Etsy seller earns about $35,583 in revenue every year, which is roughly $2,965 per month.
  • Most Etsy sellers make at least $417 in sales each month, while some top sellers earn over $50,000 monthly.
  • A typical Etsy seller completes around 1,268 sales per year, which works out to about 106 sales per month.
  • Successful Etsy shops usually have around 158 product listings, and top sellers often list more than 1,420 items.
  • Approximately 20% of all Etsy sellers work with production partners, and this number rises to 31% among the top sellers.
  • New Etsy sellers make an average of about $22,538 in revenue per year, but many start closer to $2,200 per year.
  • An impressive 92% of top Etsy shops maintain a high review rating of 4.8 or above.
  • Around 68% of the most successful Etsy shops have a track record of shipping orders on time, often with tracking available.
  • Nearly 69% of product listings in top Etsy shops have titles that are longer than 100 characters, which helps include important keywords.
  • More than half of the top product listings have descriptions that exceed 1,000 characters, giving buyers plenty of details about the product.
  • A majority of top-selling products on Etsy are priced under $10, which helps attract more buyers.
  • In addition, 43% of products in successful Etsy shops are offered at discounted prices, with many discounts ranging from 10% to 20%.
  • The most successful Etsy shops tend to be older, with 71% of them having been in business for eight years or more.
  • Many top Etsy shops are active on social media, as 76% of them use platforms like Facebook or Instagram to reach more customers.
  • About 72% of the top Etsy shops are based in the United States, showing a strong presence in the American market.
Etsy sellers gender ratio

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What is the most popular handmade item on Etsy?

Jewelry products are one of the top-selling handmade items on Etsy. CaitlynMinimalist selling jewelry is a top-selling shop on Etsy, with more than 3 million sales as of 2025.

Sources: Customcy 1, Customcy 2, Business of Apps

Global Artisan Industry

The Global artisan industry share was approximately $985 billion in 2023, with around 300 million jobs. The global creative industry market is predicted to represent 10% of the worldwide GDP by 2030.

market share of the creative industry

US Creative Industry

The market size of US performers and creative artists by revenue is expected to be $56.8 US billion in 2023.

Read More: Top Etsy Sellers in 2025

Active Creatives in the US

How many crafters are there in the US?

Around 85 million active creatives and 30 million sewists exist in the United States and Canada. Active creatives have done at least one creative project in the year. They made $35 billion in sales. Around 60% of crafters in the US are women, while 40% are men.

Sources: The Global Solutions Initiative, Premier Needle Arts

US Art and Cultural Industry

Top Art Markets

The United States is the top art market, with 45% of the total value. The United Kingdom has 18%, and China is in 3rd place with 17% sales. 

Top Art Markets

US Art Industry Size

According to A report by Art Basel & UBS, the estimated value of the art industry in 2022 was $67.8  billion. According to the U.S. Bureau of Economic Analysis, art and culture contributed 1.02 trillion to the U.S. economy in 2021. In other words, it is 4.4% of GDP.

  • The art industry increased at the rate of 3% YOY. 
  • Online art market size increased to 5.9 US billion in 2020, according to a report by Hiscox Online Art Trade.
  • 600,000 Californians are considered arts workers
  • According to the U.S. Bureau of Labor Statistics, there were 2.57 million artists in the U.S. workforce as of 2020.

According to the U.S. Bureau of Economic Analysis

  • Art and culture contributed 1.02 trillion to the US economy in 2021. In other words, it is 4.4% of total US GDP.
  • The Art and cultural economic activity increased by 13.7% in 2021.
  • The Total number of Jobs related to Art and culture is 4.9 million in the US.
  • Art and cultural employment increased by 5% in 2021.
  • Maine is the US state with the most significant number of Art and cultural jobs (16,743) and a 12% increase in this field in 2021.
  • Streaming services and web publishing are the most significant industries contributing to the art and cultural sector, with 171.3 billion contributions. Further, it will increase by 27.3% in 2021 than the previous year.

Read More: Read More: How to Find Best-Selling Products on Etsy

How many artists are there in the USA?

According to the U.S. Bureau of Labor Statistics, there were 2.57 million artists in the U.S. workforce as of 2020. The Art and cultural economic activity increased by 13.7% in 2021. The Total number of Jobs related to Art and culture is 4.9 million in the US

Top US imports in the art and culture category

Top US imports in the art and culture category were jewelry and silverware ($20.6 billion) and glass and china ($11.4 billion) in 2021.

Sources: Center for Cultural Innovation, SanityStatista, BEA, National Endowment for the ArtsStatista

Quilting industry

  • The quilting industry is expected to reach a value of 5 billion in 2026-27.
  • There exist 9-11 million quilters in the United States and Canada alone
  • There are around 30 million sewists in the United States and Canada.
  • The majority of the Quilters enter the Quilting field during their 50s.

Source: Premier Needle Arts

Read More: We Analyzed all Etsy Shops with more than 300K sales. Here’s What We Learned about Etsy Success

Other Statistics:

Number of Michaels stores

There exist 1252 Michaels stores in the U.S. and Canada as of 2020. Further, Micheal Stores are among the top 4 chains, accounting for 34% Of all sales in the craft market In the US

Hobby Lobby’s Store Average sales

Hobby Lobby has the most sales per store in the art and craft industry. On Average, Hobby Lobby’s stores had $6 million in sales. 

Top Product Categories on Amazon

Craft art and sewing were among the top product categories on Amazon offered by sellers as of 2020.

Quality of handmade/handicrafts Products

23% of US adults strongly believe handmade/handicraft products are high quality.

US adults opinion on  handmade/handicraft products quality

Sources: Statista 1, Statista 2, Statista 3, Statista 4, Jungle Scout

Note: You can find more about craft industry and craft projects here:

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Other FAQS Related to the Handmade Industry

What are the top sellers of handmade products?

In the US, 34% Of all sales in the craft market are made by four chains. These include Michaels, Hobby Lobby, Joann, and AC Moore(Bought by Micheals). Etsy will also be the largest marketplace for handmade products, with 2.57 billion in revenue in 2022. On Average, Each Hobby Lobby store’s sales are $6 million.

How Big Is The Arts And Crafts Industry

The Global art and crafts industry is estimated to be $50.9 US billion by 2024. According to Association for Creative Industries research, the craft industry size was $36 billion in the US In 2018. There exist 85 million active creatives in the United States and Canada. They made $35 billion in sales.

What is the best-selling handmade item?

Jewelry is one of the top-selling handmade items. In fact, according to research, the US imported jewelry and silverware products worth $20.6 billion in 2021. Customcy’s recent report also shows jewelry as one of the top product categories on the popular custom handmade marketplace, Etsy. 

What type of crafts sell best?

Crafts related to the following categories are the best-selling 

top selling craft types
  • Home Living (25%)
  • Art and Collectibles(21%)
  • Jewelry (15%)
  • Clothing (11%)
  • Accessories (8%)
  • Bath and Beauty(6%)

Which craft makes the most money?

Crafts related to Jewelry make the most money, according to recent research. In fact, according to a study, the US imported jewelry worth $13.1 billion in 2022. Caitlyn Minimalist Etsy sells jewelry products is one of the top selling etsy shops, with more than 3 million sales so far in 2025.

Conclusion

That’s a wrap for my roundup of craft and handmade industry statistics for 2025.

Now I’d like to hear from you.

Either way, please jump in and leave a comment below.

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